FOR IMMEDIATE RELEASE
Contact: Keith Britt
Archer/Malmo
901/527-8000
or Andrew J. Groveman
Belz Enterprises
901/260-7278

Nike Factory Store Prepares for Opening at Belz Factory Outlet World - Orlando

MEMPHIS, Tenn. (October 1, 1997) – Belz Enterprises announces the construction of the Nike Factory Store at Belz Factory Outlet World in Orlando, Fla.

The Nike Factory Store will be a welcomed addition to the retail mix at Belz Factory Outlet World in Orlando, according to Andrew J. Groveman, president of the Belz Factory Outlet World division.

"There is definitely a need in this area for merchandise of this type," says Groveman. "Belz Factory Outlet World continues to be one of the hottest tourist attractions in Orlando. We have continued to grow and expand as we have seen the need and we look forward to continued success in the area."

The new Nike Factory Outlet Store will offer authentic apparel, footwear and accessories at factory store prices.

The new Nike Factory Outlet Store is scheduled to open in winter 1997.

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