FROM: BELZ ENTERPRISES
The Tower at Peabody Place
100 Peabody Place
Memphis, TN 38103
CONTACT: Rubenstein Associates, Inc.
Public Relations: 212/843-9228
TO MAGICALLY APPEAR AT
BELZ FACTORY OUTLET WORLD - PIGEON FORGE
Tenn. -- (November 24, 2000)
Belz Factory Outlet World - Pigeon Forge hopes to make this holiday season
truly magical with a special performance from the "Star of Magic,"
Terry Evanswood, who brings his Grand Illusion Show to the mall on November
24. Highlighting the performance will be the arrival of Santa by magic.
Internationally acclaimed illusionist Terry Evanswood, who has the longest
- running illusion show in the Smokies, will perform an incredible preview
show of magic, all the while building the anticipation for Santas
arrival. Santa is set to magically emerge at approximately 2:30 p.m. at
"The holidays are a perfect backdrop for magic and enchantment, and
that is exactly what Santa is all about," said Andrew Groveman, president
of the Belz Factory Outlet Division of Belz Enterprises. "We really
wanted to do something spectacular for the Pigeon Forge community. What
better time to do so than the holiday season?"
The festivity doesnt end after Santas arrival. After the show,
both Santa and Mrs. Claus will be available to visit with shoppers of
all ages, and to distribute candy canes and other goodies. Santas
Helper the Elf will be assisting, and music will be provided by "Sparky."
Santa will be at the mall every Friday, Saturday and Sunday through December
24. The hours on Fridays are 12:00 p.m. - 6:00 p.m. (on November 24 the
hours will be 2:00 p.m. - 6:00 p.m.,) on Saturdays, 12:00 p.m. - 5:00
p.m., and on Sundays 1:00 p.m. - 5:00 p.m.
With headquarters in Memphis, Tenn., Belz is a leading developer and manager
of factory outlet malls nationwide. In addition to Pigeon Forge, Belz
Enterprises developed and manages factory outlet worlds in Lakeland, Tenn.,
Las Vegas, Nev. and Orlando, Fla., where the company also operates Belz
Designer Outlet Centre. The company recently opened a Belz Factory Outlet
World in historic St. Augustine, Fla. and it is developing the first enclosed
factory outlet mall in Puerto Rico. Belz developed and operates the 100
Oaks Mall in Nashville, Tenn., as well. Furthermore, Belz owns and manages
a group of premier hotels, including the flagship Peabody Hotels in Memphis
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